Hero
PPC management by people who know what you shouldn’t pay for.
Google Ads run with SEO intelligence: paid covers what organic can’t reach yet — and never the clicks you already win free. Flat management fee ₹10,000/month, published. Your ad account, your billing, our management.
Why an SEO agency runs sharper ads.
Everything inside PPC management.
Account architecture (or rescue)
Campaigns, ad groups, and conversion tracking built properly in your Google Ads account — or an existing account audited and restructured. GA4 conversion events wired so “results” means enquiries, not clicks.
SEO-informed keyword strategy
Bid targets chosen against your organic data: paid takes what organic can’t reach yet — competitive head terms, competitor conquesting, instant coverage for new offers — and skips what you already win free.
Ad copy + extensions
Written, tested, and iterated — Three active variants per ad group, with the published-prices honesty carried into the ads themselves.
Negative-keyword discipline
The unglamorous work that decides PPC profitability: search-term reports reviewed weekly, waste cut before it compounds.
Landing alignment
Ads pointed at pages built to convert — and flagged honestly when the page, not the ad, is what’s losing you money.
Monthly reporting, from source
Spend, cost per enquiry, and search-term insights — pulled from Google Ads and GA4, with the queries worth stealing for SEO called out. Scope line: Google Ads (Search-first; Search first; Shopping and YouTube on request). Meta ads are managed here, not under Social.. Ad spend is paid by you, directly to Google — it never touches our invoice.
For You / Not For You
For you if: you need pipeline now while SEO compounds · your niche’s head terms are organically unwinnable at your authority and paid is the honest route · you’re already spending on ads and suspect waste · you want spend decisions made next to organic data, not instead of it. Not for you if: you want follower growth or brand noise rather than measured enquiries · you’re looking for an agency to run ads from its account (we won’t — yours or nothing).
Process
Audit + tracking first
Existing account audited (or fresh architecture planned) and conversion tracking verified — no spend scales on broken measurement.
Strategy, approved
Keyword targets, budget split, and ad drafts shared for sign-off — the sprint-sheet discipline, applied to paid.
Launch + the optimization curve
Live in week 1–2; expect 4–8 weeks of active tuning while the account learns — the honest window nobody advertises.
The monthly loop
Search-term reviews, negative additions, copy tests, budget shifts — logged, reported, and cross-fed into the SEO plan.
Pricing card
₹10,000per month, flat
Why flat, not a percentage of spend: percentage fees pay the agency more for spending more of your money — an incentive problem dressed as an industry standard. A flat fee means the only way we earn the retainer is results, not budget inflation.
Questions, answered in full.
Flat fee or percentage of ad spend — and why does it matter?
It matters because incentives write outcomes. A percentage model pays the agency more when your budget grows — so budgets, mysteriously, always grow. A flat fee removes that thumb from the scale: whether you spend ₹15,000 or ₹1,50,000 a month, our fee is the same published number, and the only way the retainer keeps making sense to you is enquiries getting cheaper. It also makes total cost knowable in advance, which percentage models conveniently prevent. If your spend genuinely outgrows the flat fee’s scope, we’ll re-scope it in writing — on the website, like everything else.
Who owns the ad account?
You do — non-negotiably. The account lives in your Google Ads login, billing runs on your card directly to Google, and we work as a managed user you can remove in one click. The industry’s ugly alternative — agency-owned accounts “for convenience” — means your conversion history, audience data, and quality scores are hostages the day you want to leave, and rebuilding them costs months. We’d rather earn month thirteen than trap it. Your account, your data, your history; our access is a permission, not a possession.
Is there a minimum ad budget?
No. There is no floor and no minimum spend here — the budget is yours, it runs on your card, and you can start small and scale it as the numbers justify. What we will do is tell you honestly where your money works hardest: below a certain spend, clicks in a competitive Indian market buy noise rather than the data an account learns from, and the same rupees may compound further in SEO or a one-time audit. That is advice, not a gate. You decide the number; we will say plainly what it can and cannot be expected to do.
Should I do PPC or SEO first?
They’re answering different clocks. PPC buys presence today — live in days, measurable in weeks, gone the moment spend stops. SEO builds the asset that’s still working in month thirteen — slow start, compounding return. So the sequencing question is really a cash-flow question: if you need enquiries this month, paid leads while organic builds underneath; if you can wait out the curve, organic-first spends less over any horizon past a year. The unfair advantage of running both here: each channel’s data makes the other cheaper — paid query data feeds the SEO map, organic wins retire paid spend.
How fast will I see results?
Traffic: days — that’s PPC’s whole promise. Profitable traffic: give it the 4–8-week optimization curve, honestly. Early weeks buy data — which queries convert, which ads earn clicks, which hours and locations waste money — and the account gets cheaper as the negatives pile up and the tests settle. Anyone promising optimized performance in week one is either inheriting a great account or hoping you don’t check the search-term report. You’ll see the curve in the reporting either way: cost per enquiry, month over month, from your own account’s data.